My tech savvy children included lots of clickable links in their Christmas lists this year. Although not explicitly stated, their rationale for doing this was easy to discern--the easier you make it for mom, the more likely you are to get exactly what you want.
I didn't have a computer when I was their age, so most of my Christmas wish lists looked like this:
The closest we ever got to internet shopping was the Sears Christmas Wish Book.Oh, how I loved the Wish Book's toy pages. So many great items, and best of all--there were Breyers! Every year I'd circle the ones I wanted most, taking great pains to make sure my mom was aware of my actions. Even after the institution of the Breyer Ban, I continued to be optimistic about the possibility of Breyers under the tree. After all, the Wish Book made purchasing so easy. How could my mom possibly resist?
Alas, my mom was unrelenting. No new Breyers meant no exceptions--not even for those listed in the Christmas Wish Book. If I wanted Christmas horses, I had to buy them myself.
Will Ryan and James' clickable links strategy meet the same fate as my Wish Book Strategy? Only time will tell!